Century 2, Emperia and Aurum: 431X return on ad spend in Navi Mumbai
A multi-project campaign in Navi Mumbai that generated 973 leads and sold 7 homes worth ₹8.75 crore from ₹2.03 lakh of ad spend.
The brief
Real estate campaigns are judged on homes sold, not form fills. The goal was qualified buyers the sales team could convert, at a cost per sale the developer could scale.
What we did
The figures come from the campaign's Meta Ads Manager account and the developer's closed-deal records. Value sold is the number of homes sold multiplied by the average unit price.
What changed
A closer look
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