Motwani Lordsway Sanskruti: a culturally inspired launch microsite
A cinematic launch microsite for a residential project on the sacred road to Puri, with Odia art direction and a Rath Yatra animated hero.
The brief
Motwani Lordsway needed a launch microsite for Sanskruti, a 2, 3 and 4 BHK project at Siula on the road to Puri. The brief was a site that felt rooted in Odia culture.
What we did
We art-directed the site around Odia visual culture, built an animated Rath Yatra hero, cut in the project walkthrough film, and added a brochure download so every interested visitor leaves a contact. The whole site shipped in five days.
Key features
- Odia culture art direction
- Rath Yatra animated hero
- Project walkthrough film
- Brochure download with lead capture
Other projects
Vumee Amrapalli
A launch microsite for luxury 2 to 3.5 BHK apartments in Patia, Bhubaneswar, built around a scroll-controlled tower reveal.
Stalwart
A pre-launch teaser where scrolling plays a film from forest to clouds to the tower rising, built to create curiosity before the full reveal.
Want something like this?
Tell us what you are launching and when. We will reply with an approach, a timeline and a cost range.
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