Stalwart: a pre-launch teaser driven by a scroll-controlled film
A pre-launch teaser where scrolling plays a film from forest to clouds to the tower rising, built to create curiosity before the full reveal.
The brief
Before launch, a developer cannot share everything about a project, but it still needs to build a list of interested buyers.
What we did
We built a teaser that plays a cinematic film as the visitor scrolls, with captions revealed at milestones and a simple interest form. It shares the mood of the project without giving away the full reveal.
Key features
- Scroll-scrubbed cinematic film
- Captions revealed at scroll milestones
- Interest registration
Other projects
Motwani Lordsway Sanskruti
A cinematic launch microsite for a residential project on the sacred road to Puri, with Odia art direction and a Rath Yatra animated hero.
Vumee Amrapalli
A launch microsite for luxury 2 to 3.5 BHK apartments in Patia, Bhubaneswar, built around a scroll-controlled tower reveal.
Want something like this?
Tell us what you are launching and when. We will reply with an approach, a timeline and a cost range.
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