Sai Sun City and Shubharambh: 569X return on ad spend in Kharghar
Meta and Google campaigns for two Paradise Group projects in Kharghar that sold 17 flats worth ₹11.05 crore from ₹1.94 lakh of ad spend.
The brief
Real estate campaigns are judged on homes sold, not form fills. For Sai Sun City and Shubharambh in Kharghar, the goal was qualified buyers from Meta and Google that the sales team could convert, at a cost per sale the developer could scale.
What we did
The campaigns ran on both Meta and Google. The spend and lead figures below come from the Meta Ads Manager account shown in the screenshot, and homes sold come from the developer's closed-deal records. Value sold is the number of homes sold multiplied by the average unit price.
What changed
A closer look
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